Business Plan & Research
Each year, Visit Fairfax develops a marketing and communications plan to direct our efforts. This plan is available below along with market research for Fairfax County and Northern Virginia.

Business & Marketing Plan
Click here to view Visit Fairfax's FY21 Sales, Marketing & Business Development Plan. More

Virginia Tourism Market Research
Click here to see market research from Virginia Tourism Corporation about tourism in the Commonwealth. More

U.S. Travel Market Research
Click here for research from the U.S. Travel Association to learn about tourism in the United States. More
Explore Other Tools

Marketing Tools
Learn about tools and partnerships you can utilize to increase your visibility on Visit Fairfax's marketing channels, and learn about other ways we're marketing the County. More

Sales Tools
Explore a variety of sales tools that are designed to enhance your sales proposals, sales presentations, and most importantly, to assist you in closing the deal! More

Partner Support Home
Visit the main landing page of our Partner Support Toolkit - here you'll find a variety of resources for you, our stakeholders, to make marketing your business a little easier. More